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Help deliver happiness and healing to hospitalized children.

You can offer hope and healing to kids by generously supporting our virtual toy drive to benefit the Child Life Program. Your gift will provide comfort and joy to children when they receive care in our clinics, emergency room, or have extended hospital stays.

Our Child Life program positively impacts the lives of more than 5,000 children and their families by providing therapeutic play, toys, special events, and other programming to help sick kids feel better. These activities are only possible with the support of charitable gifts from individuals and corporations across our community.

DONATION MATCH
courtesy of American Family Insurance

Double Your Gift Today!

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Your gift is being made through the University of Wisconsin Foundation which raises, invests, and distributes funds for the benefit of Wisconsin Medicine.

And now, your gift will go twice as far!

American Family Insurance will generously match every dollar donated to this campaign through December 31, 2025, up to $50,000.

You can impact the programs and services provided by Child Life.

Child Life Program

Certified child life specialists help children, teens and families cope with the fear and anxiety associated with coming to or staying in the hospital.

Music Therapy

Our music therapist uses music-based interventions to support our patients' emotional, psychological, physical and social well-being.

Positive Image Center

Our licensed cosmetologist helps kids with appearance-altering conditions. Salon services include haircuts and styles, temporary hair coloring, hair sparkles and feathers, wig fitting and application, nail painting and make-up application.

Sibling Care

Tyler’s Place provides siblings ages 3-12 of hospitalized children with structured activities in a supervised environment for up to two hours in the morning and two hours in the afternoon.

Did you know that people are 44% more likely to give if asked by someone they know? Share this campaign with 3 friends or family members.

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